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Penny Choong page
PRODUCT CREATION

How to Create a
Coaching Tripwire

Penny Choong saw huge potential with the done-for-you PLR.me content and used it to create a “tripwire” product.

She sells it for $12.90 as an entry into her funnel, live events, and other programs.

THE STORY

Penny is a PLR.me member since 2015. She’s a trainer and speaker focusing on financial literacy and planning. She holds live events in Malaysia and throughout Asia.

Using the done-for-you content, she created an ebook and course and offered it for sale to her clients. Within 30 minutes, she made her first sale!

Penny now has a product she can sell to generate ongoing revenue with very little overhead cost.

Best of all, she didn’t have to create anything from scratch!

She simply took what we provided her and immediately turned it into a “tripwire” product that turns leads into customers.

Would you ever guess that this product was based on done-for-you content?

Penny branded content from the PLR.me library, tweaked it for her niche, changed the cover, and put it up for sale.

It’s really quite simple, but the results speak for themselves.

Here’s the original content from the PLR.me library:

Totally different, right?

And that’s the key. By changing the cover, setting the image on a beautiful background, you completely change the game.

CONTENT MARKETING TRAINING VIDEOS
  • The Proven Step by Step Guide To Creating Powerful Blog Posts and Content Upgrades 14:41
    The Proven Step by Step Guide To Creating Powerful Blog Posts and Content Upgrades

    The simple, powerful process for transforming an ebook...
  • The Fast and Easy Way to Create Viral Infographics Using Done-For-You Content 08:10
    The Fast and Easy Way to Create Viral Infographics Using Done-For-You Content

    The 5 minute hack for creating viral infographics from...
  • How To Schedule 30 Days of Social Media Posts In Just 5 Minutes 20:36
    How To Schedule 30 Days of Social Media Posts In Just 5 Minutes

    Discover the tools you need to schedule a month of social media content in just minutes...
  • Create Jaw-Dropping Presentation Slide Decks In Under 10 Minutes 10:32
    Create Jaw-Dropping Presentation Slide Decks In Under 10 Minutes

    Amazing tool “Auto Slide Deck” automatically creates slides with royalty free...
  • Create & Deliver a Video Coaching Program with Authority That Your Clients Will Love 13:24
    Create & Deliver a Video Coaching Program with Authority That Your Clients Will Love (Part 1)

    How to deliver video coaching programs using an ebook...
  • Create & Deliver a Video Coaching Program with Authority That Your Clients Will Love-2 20:02
    Create & Deliver a Video Coaching Program with Authority That Your Clients Will Love (Part 2)

    Everything you need to know to create powerful video coaching...
  • Create Audio Programs That Tap Into The $1.2 Billion Audio Book Market 10:26
    Create Audio Programs That Tap Into The $1.2 Billion Audio Book Market

    The step-by-step tutorial to easily create an audiobook so you can connect with a....
Never write from
scratch again.

Instant access to over + done-for-you
brandable coaching resources.

Create Your Free Account
THE OPPORTUNITY

Do you have a tripwire in your coaching business?

A tripwire is a low-ticket offer that introduces your customers to you and your methodology.

The idea is to give your customers a no-brainer offer to get them to go from a visitor to a paying customer.

Once someone becomes a paying customer, they’re dramatically more likely to invest even more with you moving forward. So the lower price points builds buyer momentum from that initial purchase.

According to research from Adobe, returning customers deliver over 40% of the revenue... even though they only comprise 8% of the visitors:

Source : Adobe

The bottom line?

It’s a whole lot easier to convince an existing client to spend more with you, than to convince a new client to spend their first dollar.

Creating Tripwires and eBooks

It typically takes 20-30 hours to put together a compelling ebook that works well as a tripwire.

But if you follow the simple steps that Penny took and use the done-for-you PLR.me content, you could create a tripwire in a fraction of the time.

SO HERE'S WHAT WE RECOMMEND
  • 1Find content in the PLR.me Library as a foundation for your tripwire
  • 2Tweak the done-for-you content, add stories, examples, and make it relevant to your niche
  • 3Create your own unique branding, cover, and image so it aligns with your brand. (We recommend Canva and SmartMockups)
  • 4Put together a sales page and price your tripwire from $7 - $27

Over + brandable coaching resources at your fingertips.

Beautiful done for you coaching resources, products,
marketing materials, and content.

Create Your Free Account
ALREADY WITH US

Who is happily using
Using PLR.me?

The Top Health & Wellness Coaches, Doctors, And Influencers Trust PLR.me:
  • Eva Gregory – International Coach of the Year
  • Stephen Pierce – Professional Public Speaker
  • Miguel de Jesus – Keynote Speaker, Author & Consultant
  • Dr. Tracey Marks – Psychiatrist
  • Doug Foresta – Therapist and Host on Empower Radio
  • Jan Marie Mueller – Life Coach
  • Sue Guiher – Success Coach
  • Dr. Joe Rubino – International Expert on Self-Esteem
  • Chris Richardson – Author and Relationship Coach
  • Justine Antoinette – NLP Practitioner and Coach
  • Marlene Shiple, Ph.D – Licensed Counselor
  • Linda Hampton, RN, MSN – Executive Stress Expert
  • Amin Motin – Online Educator
  • Sean McCool – Coach and Founder of Rise Up Champion
Who is happily using PLR.me
RECENT PLR.ME CONTENT

Brand and Sell
These As Your Own

Overcoming Obstacles: Build Grit, Resilience And Mental Toughness - Course
Keep The Fire Burning: How To Build A Loving Relationship That Lasts - PLR Course
Lose Weight: Cutting Calories Made Easy - Diet And Nutrition Course
The Success Brain PLR Course: How To Build A Success Mindset Through SMART Goals And Healthy Habits
Intermittent Fasting Is It Right For You
Understanding Social Anxiety
Freedom From Fear
Self Mastery Master These 10 Habits And Be The Master Of Your World
An Essential Guide To Heart Health
The Art Of Loving Communication
God's Remedy For Anxiety - Slide Deck
Keys To Success Healthy Self Esteem - Slide Deck
Top 10 Signs That You've Found Your Calling - Slide Deck
How To Leave Your Comfort Zone Behind
...plus 16,980+ other white label products you can download instantly!

You get all source files.

So you can edit, brand, sell,
or give it away as your own!

SIMPLE LICENSING TERMS

Future proof.
Even if you unsubscribe.

If you unsubscribe, your license on resources already
downloaded is still covered. Now that's peace of mind!
Here’s what you can and cannot do with the done-for-you PLR.me content:
  • Can claim full authorship with no attribution
  • Can add your branding, colors, logo and name
  • Can be taken apart, added to, or sold as is
  • Can be edited completely and renamed
  • Can be sold
  • Can be given away
  • Can be packaged with other products
  • Can be offered as a bonus
  • Can be used as a lead magnet or content upgrade
  • Can be used as web content
  • Can be used in physical products
  • Can be used in audio and video
  • Can be used in workshops and webinars
  • Can be added to your membership site
  • Can keep 100% of the sales
  • Cannot transfer the private label rights to others
  • Cannot sell Resell Rights
  • Cannot sell Master Resale Rights
  • Cannot sell Private Label Rights
  • Cannot syndicate articles
  • Cannot be sold as a Kindle book (against Amazon's terms of service)
  • Cannot be offered through auction sites
  • Cannot sell or giveaway your license to the content

For full licensing terms, click here.

Never write from scratch again.

Create products, presentations, and coaching programs without writing a single word from scratch...
...and without having to find, pay and babysit expensive freelancers to get the job done.
PLR Products
CONTENT MARKETING STRATEGIES

What Can You Do With
Done-For-You PLR Content?

Actually, a lot. Whatever you dream up, including...
Lead Magnet
Lead Magnet

A powerful way to quickly build your email list.

Articles
Articles

Fill your site and demonstrate your deep expertise.

Videos
Videos

Connect face-to-face with your audience.

Infographics
Infographics

Quickly create gorgeous illustrations for your website.

Content Upgrades
Content Upgrades

A simple, powerful way to grow your email list.

Products
Products

eBooks, daily meditations, inspirational quotes, and more.

Courses
Courses

Develop and sell your own powerful e-learning course.

Webinars
Webinars

Connect with your audience and close more sales.

Live Events
Live Events

Create booklets, speeches, meditations, and more.

Coaching Handouts
Coaching Handouts

Supercharge your sessions with helpful resources.

Social Posts
Social Posts

Don't struggle what to post on Facebook, Twitter and Pinterest.

Blog Posts
Blog Posts

Keep your site fresh and visitors always coming back.

Magazines
Magazines

Everything you need to launch your own print magazine.

Viral Graphics
Viral Graphics

Graphics go viral more than anything else.

Membership Sites
Membership Sites

Constantly have new content to give your members.

Live Streams
Live Streams

Build your audience with live broadcasts on YouTube and Facebook.

Emails
Emails

Keep your list hot with constant communication.

Podcasts
Podcasts

Build your footprint on iTunes and show your expertise.

Audio Books
Audio Books

Fill your clients ears with great material as they commute.

Physical Products
Physical Products

Create books, prints, calendars, and more.

Create Your Free Account

The
Ultimate PLR
Content Library

Beautiful done-for-you private label content, including:
PLR courses, products, ebooks, worksheets, and presentations.
Become a member
  • Access over + ready to use PLR coaching resources that you can brand as your own.
  • Download what you need, when you need it.
  • Brand, tweak, and sell as your own. No royalties or extra fees.
  • Create courses, products, webinars, emails, or nearly anything else you can dream of.
  • Cancel anytime.
  • From just $0.40 per download.
Join Now
PLR.me

Done-for-you PLR content, courses, and brandable coaching tools for health and wellness professionals

  • Over 16,980+ brandable coaching resources
  • As low as 40¢ per resource
  • Established in 2008

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