Few things are more difficult than establishing positive friendships. Every relationship presents unique challenges. Boundaries must be created and unhealthy relationships must be handled with care. As a life coach, you know how hard it is to work alongside your clients through these sensitive areas.
With this helpful licensed coaching material, you can give insight to your clients as they navigate various relationships. You can help them better understand themselves and encourage them to eliminate toxic people from their inner circle.
What can you do with this?
Supplement your live events. Give it out for free to those who sign up for a webinar. Create a lead magnet to build your email list. Create magazines. Share it on social media.
By regularly giving your clients additional value, your clients will see you as indispensable. Your relationship with your clients will constantly grow deeper.
Of course, you can also...
Inject your own personality. Share your own stories about typical relationship struggles and how to overcome them. Brand it as your own. Really, the options are endless.
The secret to getting more leads through content marketing is regularly demonstrating your knowledge. The more content you publish, the more people will come to you for wisdom and insight Your clients will eagerly anticipate every article or resource you post. You'll become the trusted expert in your market.
If all you're currently doing is posting the occasional blog post on your site, it's really not doing much for your content marketing.
To stand out, you need to distribute your materials in mixed mediums - audio, video, text, and graphics. When you take this brandable resource and transform it into these varieties of mediums, you're serving your clients unique learning styles. You're also boosting your content discoverability score since you will appear in multiple channels: YouTube, LinkedIn, Slideshare, Facebook, Pinterest, Instagram, Twitter, and so on.
Remember, your audience may prefer different formats for different occasions. When driving, audio is best. While others may prefer to read or watch. So give your clients the choice to consume your content in the format of their choice.
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This is how the best coaches grow amazing businesses. Take the done-for-you shortcut and give it a try today.
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