Few things are more difficult than building healthy relationships. Every relationship presents difficult challenges. Boundaries must be created and bad influences must be handled with caution. As a life coach, you know how hard it is to guide your clients through these sensitive areas.
With this helpful licensed coaching handout, you can give clarity to your clients as they navigate various relationships. You can encourage them as they seek to shift from loneliness to happy friendship and encourage them to cope with toxic people from their inner circle.
What can you do with this?
Hand it out during workshops. Give it out for free to those who sign up for a teleseminar. Use it to strengthen your existing email list. Create newsletters. Share it on social media.
By regularly giving your clients additional value, your clients will spread the word about your awesome content. They will tell their friends about the amazing materials they're receiving.
Of course, you can also...
Inject your own voice. Share your own stories about typical relationship struggles and how to successfully navigate them. Tweak it to match your brand. Really, the options are endless.
The secret to getting more referrals through content marketing is regularly demonstrating your knowledge. The more content you create and distribute, the more people will look to you for guidance Your clients will be excited about every article or resource you share. You'll become the thought leader in your industry.
If all you're currently doing is posting the occasional blog post on your site, it's really not getting you the traffic and leads you deserve.
To stand out, you need to distribute your materials in mixed mediums - audio, video, text, and graphics. When you take this done-for-you resource and repurpose it into these varieties of mediums, you're serving your clients unique needs. You're also boosting the probability of exposure since you will appear in multiple channels: YouTube, LinkedIn, Slideshare, Facebook, Pinterest, Instagram, Twitter, and so on.
Remember, your audience may prefer different formats for different learning styles. When exercising, audio is best. While others may prefer to read or watch. So give your clients the choice to consume your coaching materials in the format of their choice.
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